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Country of Origin Labelling of Food Products

Giorgio Rusconi, Giulia Cozzolino

This paper takes as its starting point a recent and controversial ruling by the Italian Competition Authority (AGCM) against Lidl Italia S.r.l., producer of dried pasta under the ‘ItaliAmo’ and ‘Combino’ brands. The ruling is an opportunity to take a closer look at the current state of implementation and interpretation of the rules governing the origin of foodstuffs and the possibility of claiming a given origin when presenting food and drinks on the market. In this context, it is not always easy to reconcile the customs regulations on the origin of goods (so-called ‘made in’), the principles of consumer protection and the specific rules of the sector relating to food and, more recently, to the origin of the primary ingredient.

Giorgio Rusconi, Partner at MBG Law Firm: among the most renowned law firms in Italy and abroad, in the field of food, health & nutrition law - The MBG Food. Health & Nutrition Law Team, coordinated by Giorgio Rusconi, offers out-of-court advice as well as litigation assistance in all food law-related matters. The team follows the ‘from farm to fork’ principle that has inspired laws in the European Union—from human consumption to animal feed, from special food to food supplements, from genetically modified products to novel food; Giulia Cozzolino, Associate at MBG Law Firm: engaged within MBG Food. Health & Nutrition Law Team dealing with all aspects of food law including criminal aspects. Expertise also in the field of wine & spirits.


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