10 years after the adoption of Regulation (EU) No 1151/2012, the opportunity arises to examine the most recent European case law on the protection of Geographical Indications, in order to understand how our legal system is protecting quality schemes in the European Union, as an integral part of its living cultural and gastronomic heritage. An overview that, without claiming to exhaust a much more complex and comprehensive topic, aims to highlight the most interesting and significant insights from the decisions of the Court of Justice of the European Union and to explain the evolution in the interpretation of relevant rules, providing evidence of the continuing, or rather increasing, interest over time on the issue.